If you’re a HIPSTER there is now a cure.

February 9, 2013 By In Spoof

An epidemic has been ravaging Generation Y in recent years. No, it’s no yo-yos or glowsticks. It’s HIPSTER, Commonly known as HIPSTER or “Hyper Involuntary Panic Stress Tension Elevation Response”, is a disease that is raging through a disturbing number of  Generation Y. It Normally afflicts men and women between the ages of 16 and 35, and can be self-diagnosed by a number of all-too-recognizable symptoms. The disease seems to make all those infected overtly obnoxious, cynical, and pretentious. Some even lose grasp of the current times, wearing clothes that were once fashionable decades previous. Carries can often be seen taking pictures of food, rather than eating it…. Read More »

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The Homeless Persons Voicemail. Guerrilla Mobile Campaign

February 9, 2013 By In Guerrilla, Inspiration

Campaign: The Homeless Persons Voicemail Agency:   McCann, Brussels Client: Samusocial This is a great mobile related Guerrilla campaign for Samusocial developed by the guys and girls at McCann, Brussels. The campaign invited people to replace their voicemail message with a homeless person’s plea for help. To do so, they invited four homeless people to record their own message in which they raised awareness about Samusocial peoject. An agreement was created, in partnership with Belgium’s 4 biggest phone operators, which allowed people to simply replace their voicemails in a few clicks… Thus turning Belgian voicemails into a huge, free media opportunity. Great work!

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The Best Alternative Ad’s of 2012 | Experiential, Guerilla and Ambient

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February 8, 2013 By In Ambient, Experiential, Guerrilla

Ok, I know its late but these are my best 3 alternative ad’s of 2012 in the areas of Experiential, Guerilla and Ambient. Experiential “Stop! ‘Pissing’ In Our Canal” Says Amsterdam’s. This is a prime example how Experiential campaigns can be Interactive, Fun, Entertaining and Memorable. Great campaign by the boy in Holland who have been exceptional throughout 2012. Guerilla Book Burning Party (Save The Library) This is one of the most well thought out campaign that I have ever seen. The creators foresaw the public’s reaction and used that to enhance the influence of the campaign. Many company’s try to… Read More »

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Microsoft Windows 8 Fast & Fun Photo Slide

February 2, 2013 By In Ambient, Guerrilla

Campaign: Windows 8 Fast & Fun Photo Slide Agency:  Jam, London, UK Client: Microsoft Over the past year Microsoft has spent millions trying to reinvent themselves and shake off their uncool reputation, endeavouring to make their brand more fun and accessible to a new generation (aka keep up with Apple). One event, which aimed to do this in the UK was the “Windows 8 – Fast and Fun Slide” that was installed in the Bluewater shopping centre, London. The slide provides shoppers with an alternative to using stairs and much like a Theme Park ride everyone who slides down the branded slide gets their… Read More »

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Ginger, Nudest, Wokie who loves plants. Sounds Amazing!

February 2, 2013 By In Top Advertising

Campaign: Life of a plant Agency:  Armando Testa, Milan Client: Vigorplant Potting Soil A long haired ginger, nudest, Wokie, who loves plants and Wii tennis. Sounds like the perfect person to advertise Potting Soil, wouldn’t you agree? This inspired advert by Armando Testa gives you a whole new perspective on a plants life, even if watching it is rather disturbing.

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LG shows how to get the ‘Perfect Body’

February 2, 2013 By In The Bad!

Campaign: LG – Victorias’ Secret Agency:  George Patts Y&R, Sydney, Australia Client: LG In this ‘somewhat’ bizarre ad from Y&R Australia, LG seems to have solved the obesity problem that is currently plaguing western culture. So now instead of a gastric bypass’s the NHS will be issuing all obese people with a LG vacuum cleaners.

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“Stop! ‘Pissing’ In Our Canal” Says Amsterdam’s.

February 1, 2013 By In Ambient, Experiential, Guerrilla, Top Advertising

Campaign: Piss-Off Agency: ACHTUNG!, Amsterdam Client: Waternet Every April in Holland the country celebrates Queen’s Day. In Amsterdam hundreds of thousands of locals and visitors alike, hit the street to celebrate and party in a boundless sea of orange, beer and music. One undesirable consequence of this yearly event is the hordes of partygoers that urinate in the city’s canals during national holiday. To discourage people from urinating in the cities water supply ‘Waternet’ (Amsterdam’s biggest water supplier), hired advertising agency ‘Achtung!’ to do a campaign that would tempt wannabe urinators away from depositing their urine in the city’s canals…. Read More »

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Push the Button 2 Add Drama – Again

January 30, 2013 By In Ambient, Viral

Campaign: Push the Button 2 Add Drama Agency:  Duval Guillame Modem Client: TNT Benelux Several months ago TNT, a TV channel based in Belgium created a campaign centred around a red button. The button was placed in the middle of a sleepy town square with a sign hanging over it stating ‘Push to add Drama’. When pushed a series of dramatically staged events erupted into action.  The video became a viral sensation with almost 43,000,000 hits on YouTube to date, (If you have been in a coma for the past year you can watch it here). Now TNT  have just released a sequel. As with all sequels… Read More »

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New Iphone AR Newspaper reader for Kids.

January 29, 2013 By In Inspiration

Campaign: Share Your Newspaper Creatives: Dentsu Client: The Tokyo Shimbun The Tokyo Shimbun Newspaper industry is suffering the same fate as many other leading city papers around the world, so the guys at ‘The Tokyo Shimbun’, one of Tokyo’s leading newspapers have been trying to find new ways for the paper to connect with readers. Taking into account the demographic of their readers (and their readers family)  they came up with an Augmented Reality Reader app for kids, bringing a little extra life to the boring old newspaper, and maybe… just maybe, a few new readers for the future! The iPhone App tracks specific… Read More »

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Say NO to Crack, Say YES! to Roller Skating

January 29, 2013 By In The Bad!, Viral

Campaign: Say NO to Crack, Say YES! to Roller Skating Creatives:  Rhett & Link Client: Roller Kingdom This ad had my attention at the first ominous tone and “Hey kid ,would you like some drugs”. Using comedy to sell obscure and non-mainstream products has become increasingly popular and this is a brilliant example (also checkout  Our Blades Are F***ing Great). If you need lessons on how to make a video go vital this ad is a masterclass. Produced by self-proclaimed Intertainers Rhett & Link, who have a trove of other successful viral videos to their name; they can now add  this hilariously awkward – and… Read More »

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